Insurance

The Insurance vertical offers customers the opportunity to search for, and compare, insurance products in 15 channels including:

  • Car insurance
  • Buildings and contents insurance
  • Travel insurance
  • Life insurance

The Group continued to focus during the year on product development to ensure the customer experience was enhanced. This included:

Policy Wizard - the Group launched a tool in the motor insurance channel, enabling customers to make changes to their policy details - for example, the level of policy excess - and compare the impact of this on the premium of multiple providers in real time. This significantly improves the usability of the motor insurance channel for customers.

New question set - the Group revised the questions it asks customers during the year in its motor insurance and home insurance channels. This enables quote results to be more tailored to customers' personal circumstances.

Home insurance instant email - the Group launched a new facility in the home insurance channel to email customers a results table which is valid for 30 days. This enables customers to return to the results table in a single click rather than having to complete a new quote, improving the usability of this channel for customers.

Comparison facility - the Group launched a new comparison facility in the motor insurance and home insurance channels. This enables customers to compare the policy details of up to five products side by side, helping customers to compare different product features and to find the product most suited to their needs.

  • Revenue
  • £77.7m (2007: £56.4m)
  • Visitors
  • 24.8m (2007: 20.7m)

Customer case study

Pam Cowen-Wright lives near Mold in North Wales and runs her own recruitment business. She recently saved £105 on the insurance for her Land Rover Discovery by using moneysupermarket.com.

Pam, 36, said: "I use moneysupermarket.com for everything as it's so good and easy to use but most recently I used it for my car insurance. We always shop around when our insurance policies are up for renewal and this time I managed to save £105 by using moneysupermarket.com.

You can save so much money with comparison sites and in today's climate I think it's more important than ever to be prudent and see where you can save money."

£105 saved on car insurance

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